Marketing Schemes used by Real Estate Agents: Disguised as an “Auction” or “Distress Sale”

March 25th, 2012
There have been times that a colleague in my industry will embarrass me by doing some slimy sales technique and it makes me cringe. Since 2006, I have tried to build a reputation to shake some of the public's image that real estate agents are slimy salespeople. My goal was to show the consumer that some of us prefer to be educators and advisors and manage our businesses accordingly. But six y ...

Secretly Recorded: While Showing A For Sale By Owner Listing

March 5th, 2012
I recently showed a for sale by owner property to some buyers I have been working with for a good 8 months now. About 10 minutes after I finished the showing, I received a call from the home owner, asking me if I had seen his security system in his house. I thought this was an odd question but indicated that I had not seen the equipment. The home owner quickly announced that his security syst ...